237 The Crossroads Blvd
Carmel By the Sea, CA 93923
831-574-8372

PRESS RELEASE – FOR IMMEDIATE RELEASE

New Wine Bar & Bottle Shop Coming to The Crossroads Carmel

Opening April 2019

We are thrilled to announce a new WINE EXPERIENCE coming soon to the Carmel Crossroads Shopping Center located in Carmel, CA. THE ANNEX by INDUSTRY OUTLAW is a new brick and mortar wine studio featuring wine & beer selections curated by owner Ashleigh Hutchison.

The BOHEMIAN vibe of The Annex plans to be a fresh, innovative and creative approach to ‘wine story-telling’ with the consumer. The Annex plans to be full service in the 844 square foot customer space complete with a WINE CONCIERGE program, WINE & BEER BAR, GRAB & GO FOOD selections and custom curated WINE CLUB for the evolution of generational wine drinkers. For RETAIL ORDERS, The ANNEX will provide a BUTLER SERVICE offering COMPLIMENTARY DELIVERY for minimum case orders to Monterey Peninsula Residents.

The Wine Club will offer two tier selections valued at $50 and $100. The NOVEAU WINE CLUB will boast 3 selections for the more novice and daring drinker valued at $50, while the TRADITIONALIST WINE CLUB Member will receive selections that are varietally correct and ‘true to type’ valued at $100. Ashleigh and her Wine Team will curate monthly selections to ship statewide to Calfironia Residents along with creative writings & clippings, notes and other swag. For local residents, MONTHLY WINE PICK UP PARTIES will be a MUST!

WINE CONCIERGE service will offer IN HOME & Private WINE SOMMELIERS to host dinner parties, wine pairings & all your special events. Private, customized wine pairings will also be available at the store for weddings & other special events as needed.

SPECIAL EVENTS CALENDAR will post monthly to include: BROWN BAG LUNCH SERIES featuring acclaimed WINEMAKERS & BREWERS, COOKING CLASSES & open to PRIVATE BUYOUTS, LUNCHEONS & SPECIAL EVENTS.

Media inquiries can be directed to annex@industryoutlaw.com or
Industry Outlaw Headquarters located at:
247 The Crossroads Blvd
Carmel, CA 93923
831-574-8372